DMI TRACK
Learn how to rank your site on Google. This interactive short course teaches you the benefits of how your website content, mobile optimization and usability will improve your overall website performance. Discover how to build your SEO strategy and evaluate performance over time.
12 years delivering excellence
Join a global community
Globally recognized
FREE with all courses
With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this interactive short course will teach you the benefits of how your website content, mobile optimization and usability will improve your overall website performance and more.
↗ 5 Interactive Modules.
↗ Associate Level Certification.
↗ 9 Hours self-paced learning content.
↗ Practical Toolkits and Templates.
↗ FREE DMI Membership included.
↗ Search Rankings ↗ Website Performance
↗ Data Analysis and Forecasting
↗ Problem-Solving
↗ Strategy & Evaluating ↗ Visualizing & Reporting Data
↗ On-Page & Off-Page SEO ↗ Agile Thinking
This short course is a DMI Track, just one of our collection of skills based training courses which teach you to execute core digital marketing competencies quickly.
5 Modules • Approx 9 hours Learning Content
An introduction to the fundamentals of SEO and gaining the coveted #1 position in search results.
Knowledge Gain:
Fundamental Principles of SEO
Toolkits included:
The Complete Guide to On-Page and Off-Page SEO
Expert Insights:
Develop your knowledge of SEO by focusing on improving website performance and problem-solving.
Knowledge Gain:
Improving Technical SEO Implementing SEO in a Mobile Environment Problem-Solving Skills Enhancing Your Problem-Solving Skills
Toolkits included:
Let google - and your customers – quickly understand your website by focusing on-page optimization and content performance.
Knowledge Gain:
Improving On-page Optimization Keyword Research
Toolkits included:
Expert Insights:
Develop your knowledge of SEO by focusing on off-page optimization, local SEO, and collaboration techniques.
Knowledge Gain:
Improving Off-page Optimization Successful Collaboration Improving Local SEO
Toolkits included:
Deepen your knowledge of SEO by focusing on strategic SEO practices, and ways of evaluating the performance of SEO campaigns and content.
Knowledge Gain:
Implementing Strategic SEO Practices Measuring and Reporting SEO Campaigns Evaluating the Performance of SEO Content
Toolkits included:
Case Study/Webinar:
SEO Webinar with Joe Williams Q&A
Learn from global industry experts
Our courses are taught by industry leading skills experts with relevant career ready content.
Join a community & get tools for life
Join 165,000+ members and access Webinars, Toolkits, Digital Trends, Podcasts, Continuing Professional Development (CPD) and more.
Globally recognized certification
Wanted and demanded around the globe, the DMI certification framework opens doors. Share on linkedin and social and get noticed.
Digital Marketing Institute has 165,000+ members and alumni across the globe. As well as learning the latest in digital marketing, you'll be joining a network of thousands of members and graduates with the same passion for this fascinating, modern discipline.
The information provided by DMI is exceptional... relevant and easily digestible for the busy professional.
LaShaun R, Trinidad and Tobago
The course provided me with the necessary knowledge and a clear guideline…
Joy T, Germany
Outstanding and comprehensive journey for the people who seek the quality and value
Esad T, Poland
Our 165,000+ Members work for companies like:
The Digital Marketing Institute is the Global Certification body for Digital Marketing Education. Exclusively designed by expert digital practitioners, this Associate Level Certification carries relevance, recognition and pedigree - highly sought after by your employers.
How much does this SEO short course cost?
The course fee is $445. You can also enjoy a payment plan which breaks the cost into easy monthly instalments
How is this short course assessed?
It’s trouble free. The assessment is undertaken online, with a 40 question multiple choice exam. You can take this in the comfort of your own home.
Successful completion leads to an Associate level certification.
Who is this course aimed at?
Small business owners, marketing professionals, product managers, entrepreneurs or anybody looking to skill up quickly in SEO.
The bite-sized structure of the course is specifically designed to fit around your lifestyle and other commitments.
Do I need to have a marketing background?
No. We will walk you through the fundamentals Search Engine Optimization. You don’t need any specific marketing background to undertake and succeed with this course.
How long does it take to complete?
You’ll have 12 weeks to complete and depending on the DMI Track course, approximately 7-13 hours of content. You then take a 40 question multiple choice exam online. This leads to an Associate level certification.
What if I want to learn more?
If you wish to keep studying with DMI, we have a full range of additional short courses, Professional Certificates, Professional Diplomas and Post Graduate courses. Click here for more info.
Find audiences. Be found. Go places. Go viral. Boost sales. Boost your salary. Stay relevant. Stay ahead. Get in the Game
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Members say their course has had a positive impact on their career
200+ 5 Star Customer Reviews
81%
Alumni Promoted upon completion of DMI Course